SEO (Search Engine Optimisation) isn’t just about clicks. It’s about building a stream of qualified leads, keeping your crew busy, and growing your business .
If you have outgrown referrals or had patchy results with SEO in the past, it’s time to invest in a system that works,one built specifically for tradesmen.
You are probably here because:
Whatever brought you here, you know:
The right SEO investment can deliver serious returns.
For growing trades businesses, good SEO isn’t about chasing traffic, it’s about showing up when and where your best clients are looking.
Whether you’re an electrician, builder, plumber, HVAC or other tradie business , SEO is a long term investment in visibility, lead flow, and growth.
Problem | Our SEO System | Outcome |
|---|---|---|
You’re not showing on Google in key suburbs | Local SEO targeting your core service areas | You rank where the work is |
Your website gets clicks but not calls | Optimised copy + structure for tradie conversions | You stop leaking leads |
You’ve had “SEO” done before and saw nothing | Transparent, local first strategy backed by data | You see real results in booked jobs |
You don’t know what’s working | Full tracking: leads, calls, pages, rankings | You invest smarter and scale with confidence |
“Their expertise in SEO, Google Ads, and lead generation for our electrical business has significantly improved our online presence.”
We don’t sell packages, we build performance systems for serious trade businesses.
Rank for suburbs and areas you actually service
Optimise your site to show up in search and convert clicks into jobs
Target high-value suburbs with content that drives action
Appear in the map pack where locals search
Keep rankings growing with smart, well-planned content
Build the authority needed to stay ahead of competitors
We partner with established trade teams who:
Have 5+ staff
Earn over $1M annually
Are ready to grow and dominate their local market
Our SEO isn’t just about rankings. It’s about:
Attracting high-quality leads
Turning your website into a sales tool
Combining SEO with Google Ads and smart tracking to get you real, measurable results
We only work with one trade business per trade in each area, so there’s no internal competition, just a shared focus on growth.
You’ve done the hard part — building a team, delivering great work, and growing your reputation.
Now it’s about turning your website and SEO into a lead generation asset, something that works for you behind the scenes, every day.
Learn how our full growth system works
and how SEO fits into the bigger picture of scaling your trade business.
Most of our clients see measurable movement within 3–6 months, with strong results building month by month. SEO is a compounding investment, the longer you are in the game, the better the returns.
Yes, but SEO works best as part of a full digital system. Most clients pair it with Google Ads early on, then rely more on SEO as it matures.
Yes, when done properly.
Good SEO doesn’t just bring more traffic, it brings the right kind of traffic.
When your SEO is targeting:
The right search terms (e.g. “switchboard upgrade” not just “electrician”)
The right suburbs or regions
The right type of customer pain points
…you filter out time-wasters and bring in higher value, ready to book type clients. It’s about quality, not just quantity.
You will know it’s working when:
Your phone rings with better leads
You start seeing your business name ranking on Google Maps and search
Website traffic increases for specific keywords
You’re closing more jobs without chasing
Absolutely! That is exactly what many tradies want.
Platforms like Builderscrack or NoCowboys take a cut, put you in price wars, and don’t build your brand.
With SEO:
You own your website and traffic
You build authority in your area
You attract leads directly to your inbox or phone — no middleman
It’s about building an online system that works for your business, not someone else’s.
Good question. Here’s what to look for:
Yes, but only when your SEO targets the kind of jobs you actually want.
We align your content, keywords, and website structure to attract:
Higher-ticket work
Commercial or specialist jobs
Customers ready to move, not just window-shop
SEO is a tool. We make sure it’s working to attract your best-fit clients.
It starts with consistent lead flow and clear marketing systems.
Once you’re no longer relying on referrals or word of mouth, you can:
Plan staffing confidently
Price better (not desperate for any job)
Step away from the tools and into the business
Yes, when you’re booked out from strong inbound leads, your role can shift.
You can:
Delegate jobs to your team
Focus on quoting and systems
Work on the business, not in it
SEO is part of the machine that creates freedom. It’s not instant, but over 6–12 months it can change your position in the business.
This is exactly where SEO + Google Ads + a proper website come in.
Instead of waiting for referrals or one-off spikes, we help you:
Show up when people search in your area
Capture leads through your website
Run targeted Google Ads to fill gaps
Build long-term local visibility through Maps SEO
You stop guessing. The work comes in and you keep your team moving.
We hear this often. That’s why we:
Only work with one trade per region on the growth package.
Show real case studies with real results
Customise your strategy
Provide transparent, human reporting (no tech speak)
Focus on leads and ROI — not just “ranking”
You will always know what we’re doing, why we’re doing it, and what results it’s producing.
Not immediately, but over time, yes. SEO is like fitness, you build strength gradually, and it needs maintenance.
If you stop:
Rankings may hold for a while
Competitors who keep investing will eventually overtake
Lead flow might slow down over 3–6 months
But the right SEO builds lasting assets (content, links, trust).
